Comment from Altria Client Services LLC
AnonymousOpposeBusiness
Summary: Altria Client Services LLC, representing NJOY, LLC, opposes the Draft Guidance because it reinforces a prohibition-oriented framework that they argue ignores the growth of an illicit market and fails to provide adult consumers with regulated smoke-free alternatives. They argue the guidance is arbitrary and capricious, lacks sufficient scientific support regarding youth risk, and fails to meet legal requirements for a tobacco product standard.
ALCS Comments to FDA-2026-D-1817 Flavored ENDS PMTA Considerations Related to Youth Risk